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marthafeingoldI came across this via @TreeHugger (one of the top – and my fav – green blogs out there) on my Facebook status updates and was inspired to post. So Michael Pollan, of Omnivore’s Dilemma fame, is apparently helping publicize a new documentary that he appears in, Food, Inc. I recently caught a live interview with him on KQED (local public radio in SF)’s “It’s Your World” segment, which I tweeted about. But today his publicizing takes a social media twist: he’ll be live chatting on Facebook about food and food politics.
Michael Pollan (via @TakePart)
It’s getting a TON of buzz on Twitter already. (The TakePart site this is posted on, by the way, is really cool and seemingly has great presence on social media sites).
I think this is a really great idea. We actually came up with a similar idea in a brainstorm for a client project (that was later cut, unfortunately) and I still think it holds water for client work. Instead of flying all your execs out for a (boring) press conference, why not invite attendees to listen to a webcast broadcast via Facebook/Twitter/choose-your-own-platform, and allow attendees to chat/respond via these vehicles?
I think it’s an awesome idea. Have you proposed something similar? How did it go?
Mean time, I will be listening to Pollan’s latest take on the food revolution today at 3pm PDT!
Happy Fourth of July weekend, all!!
Filed under: social media Tagged: | facebook, food, pr, publicity, social media
Do you chat live on FB? I’ve never used the feature; maybe I’ll test it out. I wonder if others on our team use FB chat. Pros/Cons? We should discuss that on our next call.
I would say Twitter is a better medium for supporting this. There have already been numerous successful events that have leveraged it’s real time capabilities. Get yourself a nice #hashtag to track the chats with and let people chime in. It’s a really great experience for the speakers and the audience
-Mac
Bri – I have used FB chat maybe once but I always have it turned off.
Mac – I agree that streaming Twitter conversations using a hashtag are a nice way to have an interactive, real-time discussion. Especially if video is desired, using a service such as Ustream, which allows viewers to login via Twitter and comment while streaming the video. I think we will see more of these kinds of applications or mashups become mainstream.
I’m not sure if this fits exactly what you would be trying to do with this, but I also know some people that have used CoverItLive (i think their site is just CoveritLive.com) for real time discussions.