Most companies make a conscious effort to search engine optimize (SEO) traditional web-based communications, such as press releases and websites. The same principles apply with Twitter! Since people are finding tweets and users based on keyword searches, you can search engine optimize your tweets and bio to better reach your desired audience.
The following Mashable post summarizes ten commonly used SEO Twitter tricks. Try them and perhaps you will gain a couple of followers!
1. Choose a good handle
2. Select an account name wisely
3. Make your bio count
4. Spread the word
5. Remember your URL
6. Select the initial characters of each tweet carefully
7. Write keyword-rich tweets if possible
8. Mind your retweetability
9. Provide some link love
10. As always, give ‘em what they want
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