At Facebook’s F8 conference, Mark Zuckerberg announced ways he wants to make the Web more like heaven. One of these ways is getting Facebook “like” buttons all over the Web. I “like” it. I also request some “unlike” buttons, just because sometimes I don’t.
Google announced that it’s close to devising a plan to print from the cloud. The reason Google wants to do this? Because the company is building tools to make all your devices “stateless,” that is, with all the information hosted on their servers and sent to your device as needed. One of the hurdles to this dream, “in the cloud” existence has been printer drivers. If you aren’t installing anything on your physical device, how does your device communicate with the printer? Google wants to take on the role of translator. When you want to print something, it will get sent straight from the cloud to the printer. Nothing to install, just walk to the printer and grab your double-sided, single-spaced, recycled-paper document ;).
I like where this is going — I’ve reached a point where I keep most of my personal documents online and am always jumping from computer to computer…work, home, boyfriend’s computers. In this scenario, I could hit “print” from any of these places and my world would keep on turning.
Rawwwr — Facebook Marketing Machine Reigns Supreme
Marketing Profs (gurus on all things marketing) just came out with a study, “The State of Social Media Marketing.” The study, of course, took a look at which social media machine reigns supreme. The key contenders: Facebook and Twitter.
The study hinted that Facebook may be a the queen bee marketing tool (over Twitter), simply because it’s stickier. Twitter faces out and Facebook faces in, targeting users who may spend more time seeing and reacting to companies’ marketing ploys. My personal experience tells me the same thing. Though my social media-crazed personality keeps me attuned to both platforms, Facebook sucks me in like a black hole…and I love every second of it.
An article in Fast Company, today explores the DNA of tweets that get retweeted based on the findings of Hubspot viral marketing scientist Dan Zarrella. The moral of the story is that the more the tweet focuses on you and your life, the less likely it is to be retweeted.
That doesn’t come as a huge surprise. I don’t think I’ve ever had someone RT my mundane musings. It would be odd for people to do so! Generally the use of slang and poor grammar make a tweet less retweet-worthy as well. An interesting finding was that the squeaky wheel does sometimes get the oil. That is, people who ask to be retweeted often get what they ask for.
(via Fast Company)
Here are the words you shouldn’t be tweeting if you want to go viral:
…..and…. you should tweet on Friday at 4pm, apparently. I suppose this is when the cubicle-bound masses mentally check out before they get going on their weekend plans.
May all your tweets be bountiful!
BY SHARON HOWELL
A la the inauguration, CNN has partnered with Facebook to stream coverage of Michael Jackson’s memorial alongside commentary from Facebook. It’s going on right now, join the conversation here: http://www.facebook.com/ext/share.php?sid=100639101957&h=S-ADC&u=fwrDx&ref=nf